deasra_events

Build a Successful Business with ‘Branding’

Details

All the entrepreneurs wish to have their business recognized as a brand. You must be wanting the same, right?

Branding your business means making your products and services known to people. It acts as the unique identity of your products and services and helps you expand your businesses with recognition. Branding needs to be planned and conducted with focus on the uniqueness of your business. We bring to you an expert who will guide you the best about branding as a concept and much more!

Who Should Attend

  • Owners of product-based business
  • Owners of service-based business
  • Professionals

Takeaways from the program

  • How a small business can become successful if branding is done
  • Branding strategy – what should be done, why and how it should be done

Importance of Standardization in business

Details

Every business whether manufacturing, trading or service needs to have a standard process for all the activities involved for the delivery of product or service. If you have a business and intent to manage it smoothly and expand it seamlessly, standardization will play an important role. Learn the know how’s of standardization of processes and apply it to your business with ‘Importance of Standardization in business’ program

Who should attend 

  • Business with manufacturing & trading activities
  • Professionals
  • Franchisee owners

Key Takeaways

  • Meaning of standardization
  • Importance and Benefits of standardization
  • 5 stages of standardization
  • Standardization of Process (SOP) format
  • Inclusions of SOPs and its implementation
  • Checklist and templates for various functions like Marketing, Management, Operations, Production, and Finance

Understand Business Planning to Start & Grow Your Business

Details
Every business needs planning at all stages. A new business needs planning to get started and make a mark in the market while the existing business needs planning to scale the business. This planning includes various aspects – financial planning, team planning, resources allocation and much more. This session will throw light on various important aspects of business planning.

Who should attend

Do you have a business idea of your own? Then you may need to know about its financial viability and feasibility.

We welcome all entrepreneurs who want to ensure that they have put everything in place and that they will be able to understand the importance of Business Planning.

Takeaways from the event

  • Learn about the finalization of proposed business ideas, the process of collecting and putting together necessary information for understanding a business’ financial viability
  • Understand the importance of financial viability/feasibility of business
  • Learn about the essential steps to take before starting a business

Full Day Training Session on Digital Sales

Event Details

Digital Selling is about leveraging your social network to nurture lasting relationships amplifying trust to build sales pipeline and grow revenue. Social selling is change in approach to customer acquisition, retention, marketing strategy and sales funnel. Sales teams need to focus on customer acquisition but with every sales rep being a content creator and leveraging right connections.

This mastery will help sales guys to –

  • Digital Sales – Account Selection / Account Prioritization / Compelling Stories
  • Digital Sales Funnel
  • Digital Prospecting
  • Account Management and Engagement
  • Upsell

About the Masterclass
Serial Entrepreneur, author, Keynote speaker and coach Amit Jadhav teaches you the craft of customer acquisition with the fine art of leveraging social connections with the content sauce. Amit teaches how putting a purposeful digital strategy augmented with lead generation can make all the difference in your sales pipeline. This Masterclass is a distilled experience of 20 years of learning technology sales marketing into a concise, actionable, result oriented experience that will transform your sales and marketing efforts. This is the blueprint version of 9XGrowth.com, a technique used by successful professionals and corporations designed by Amit Jadhav. This is not a powerpoint based Masterclass, this is a real kickass ‘do-it’ approach to real time outcome based results. All the material provided (this is world class) including Pre-Masterclass online homework will be an experience you must have never gone through. It involves sync approach of data, customer intent recognition – intervention tools, identify the right pieces of content as per buyer persona and many other aspects.

Major Takeaways

  • Optimize and make social profiles more customer-centric
  • Find buyers and conduct digital research
  • Engage buyers effectively
  • Share content, develop relationships and more!
  • Know and implement real workable strategies to acquire customers
  • Tools to help you create your content including graphics, media, copywriting all with no prior experience.
  • Proven techniques on LinkedIn with workable messaging templates and engagement tactics to grow your lead generation efforts.

Who Should Attend

  • If you are on LinkedIn, Facebook and want to grow business but are stuck this is for you.
  • If you are an entrepreneur struggling with multiple responsibilities and are looking to outsource your sales to the ‘internet’ this is for you.
  • If you’re responsible for sales or marketing whatever your level is be it VP or rep. close your eyes, this is for you.
  • If you are a SME in B2B and are looking to automate your social presence this is for you.
  • If you are in the media or in a business where the internet is medium, this is for you.

How to Market Your Business on Facebook

Event Details

Learn how to use Facebook for marketing your business. Facebook helps to create awareness about your brand, generate leads and sometimes even purchase. The platform also helps you to reach customers across the globe.

‘How to Market Your Business on Facebook’ is an expert-led session that helps you learn all about the features and best practices of the channel, and take your business to greater heights.

Who is it For?

  • New business owners
  • Existing business owners

Key Takeaways

Learn how to:

  • Set up your shop on Facebook
  • Create a Facebook page
  • Keep your page active
  • Effectively use Facebook for marketing and growth

Sales for Growth

Event Details
Sales is a very important element for a business to grow and develop. We often confuse sales with marketing. These two activities go hand in hand but have a very thin line between. Sales is more about understanding the customer, their needs, their taste and building a relation with the prospective customer, while marketing is about catering to the customer needs by placing the product to fulfill those needs. Small businesses must concentrate on the Sales pattern of their business keenly in order to grow.

Who should attend

  • New micro & small businesses who wish to build a strong & sustainable sales pattern
  • Existing micro & small businesses who wish to experiment new sales techniques for growth of the business

Takeaways from the event

  • Understand what kind of sales is necessary for every business from experts
  • Learn the difference between sales and marketing
  • Understand how sales and marketing need to be in sync for effective business growth

Introduction to Amazon Saheli – Cohort II

About Amazon Saheli

Launched in 2017, Amazon Saheli is a program to enable women entrepreneurs to build and scale their businesses with Amazon. Amazon Saheli helps women solopreneurs, women-led small businesses and organizations supporting women empowerment (NGOs, NFPs, Government bodies) by providing market linkage and discoverability for their products and helping them increase their footfall to millions of Amazon customers in India. Additionally, in order to help these women launch their businesses online easily, we also provide imaging and cataloguing services at launch, apart from free training to help them understand the nuances of online selling and thereby, grow their businesses on Amazon.in.

Who can attend

  • Women entrepreneurs across India having product business

Takeaways from the Introductory session

  • Amazon for women entrepreneurs.
  • About Amazon and Amazon Saheli Program & its benefits.
  • Personnel and product eligibility.
  • Onboarding process of Amazon Saheli Program.
  • Complimentary support for Amazon Global Selling*

 

Understand Business Planning to Start & Grow Your Business

Details
Every business needs planning at all stages. A new business needs planning to get started and make a mark in the market while the existing business needs planning to scale the business. This planning includes various aspects – financial planning, team planning, resources allocation and much more. This session will throw light on various important aspects of business planning.

Who should attend

Do you have a business idea of your own? Then you may need to know about its financial viability and feasibility.

We welcome all entrepreneurs who want to ensure that they have put everything in place and that they will be able to understand the importance of Business Planning.

Takeaways from the event

  • Learn about the finalization of proposed business ideas, the process of collecting and putting together necessary information for understanding a business’ financial viability
  • Understand the importance of financial viability/feasibility of business
  • Learn about the essential steps to take before starting a business

How to drive demand and growth for your eCommerce business

Key Takeaways

  • Leverage different features of Instagram & Facebook
  • Maximize online store sales with omnichannel marketing
  • Utilize data-led consumer insights to drive demand
  • Run high conversion ads
  • Move from the discovery stage to completed purchases

Ms. Rutuja Kagwade, the Strategic Partner Manager at Meta will be joining us LIVE to show us how consumer behaviour data can be leveraged to personalise product offerings to consumers on social media.

Best Practices in Supply Chain for Survival and Growth

Details
Accessing your Supply Chain function either “FIT” Or “FRAGILE” will come down, when you deal with Disruption.  In the future, disruptions will occur more frequently and Supply Chains must be able to deal with whatever is coming next.

FIT Supply Chains are able to move ahead of the competition after dealing with high-impact events while FRAGILE Supply Chains fall behind.  Fit supply chains are also more likely to focus on long-term strategies and investments rather than short-term gains

Key Takeaways
Overview of Supply Chain (SCM)

  • Definition of Supply Chain
  • Objectives of Supply Chain
  • Importance of Integrated SCM & Costs involved in Supply Chain
  • Organization & Functionality of Integrated SCM
  • Concept of MRP Revolution
  • Organization structure & functionalities involved in SCM
  • How each function of SCM will become profit center of organization?

Planning

  • Definition & Objectives of Planning function
  • Overview of Implementation ERP
  • Business process
  • Importance of Planning
  • MRP Run – schedule, Frequency
  • Concept of Lean, Six Sigma & TQM
  • Overview of JIT, KANBAN, VMI concept

Purchasing / Sourcing management

  • Basics of Purchase management
  • Process of Vendor Identification, Vendor Selection
  • Overview & discussion of Vendor Assessment & Evaluation
  • Vendor Registration process
  • Vendor Performance measurement & Rating
  • Vendor Development process
  • Contracting

Stores / Inventory management and Logistics

  • Definition of Stores / Inventory
  • Functions of Stores
  • Why Inventory is needed??
  • Layout of Stores / Warehouse, Location system
  • Transactions and Stores accounting
  • Stores accuracy – Annual stock count / Perpetual stock count / Daily cycle count
  • Losses of Stores & Prevention
  • Logistics management in supply chain

Program will be highly interactive with PPT Presentation along with Case Studies.